Ready to ignite your Brand?

Let’s craft memorable storytelling experiences that captivate your audience and drive meaningful connections

Linkedin – Instagram – Spotify – YouTube

HQ: Busto Arsizio – Milan

Linkedin – Instagram – Facebook  – Spotify

Where international food cultures meet the Italian market.

GLOBAL TASTE CONNECTION GTC LUCIA ALIOTTA DANIELA DISCO

GTC is an immersive cross-cultural food experience designed to help international food & beverage brands become more relevant, memorable and commercially understandable within the Italian hospitality and distribution market.

Through storytelling, culinary interpretation, hospitality networking and experiential formats, GTC transforms products into real market experiences.

m

THE CHALLENGE

Many international brands participate in trade fairs, organize tastings and invest in export activities.

Yet entering the Italian market remains difficult.

Why?

Because Italian hospitality professionals do not simply look for products.

They look for:

  • identity
  • application
  • differentiation
  • storytelling
  • customer experience
  • contemporary relevance

Visibility alone is no longer enough.

  • Products need to become culturally understandable within Italian hospitality and food culture.

 

 

 

 

m

WHAT GTC DOES

GTC helps international brands:

 

  • connect with selected Italian buyers and hospitality professionals
  • showcase products through real culinary applications
  • create memorable and immersive experiences
  • increase emotional and cultural engagement
  • position products within contemporary Italian hospitality trends
  • generate authentic networking opportunities
  • transform products into experiential stories
m

THE EXPERIENCE

Each GTC experience includes:

  • Narrative Country Introduction
  • Immersive storytelling introducing the culture, identity and food trends of the featured country.
  • Brand Storytelling
  • Emotional and strategic presentation of participating brands and products.
  • Live Culinary Interpretation
  • Selected Italian chefs reinterpret international ingredients through contemporary Italian cuisine and hospitality culture.
  • Interactive Experience
  • Guests taste, engage and vote for the most impactful culinary creations.
  • Networking & Hospitality

 

Meaningful connections between:

  • international brands
  • Italian buyers
  • distributors
  • horeca professionals
  • hospitality operators
  • journalists
  • food & beverage professionals
SEE OUR PRESENTATION

WHO WE ARE

LUCIA ALIOTTA – GLOBAL FOOD TREND STORYTELLER

Human-Centered Market Interpreter

Creator of immersive narrative experiences

for international food & beverage markets

DANIELA DISCO – EVENT & EXPERIENCE PLANNING MANAGER

Specialized in immersive experiences event coordination

& experiential networking for international

food & beverage projects

FIND US ON LINKEDIN

LUCIA ALIOTTA
DANIELA DISCO